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Fetcher Bay: Canine Gear for Serious Play!

We are proud to present our fourth brand, Fetcher Bay! The newest Retail Project RI brand offers rugged products for active dogs and their owners who love the great outdoors! Take a look at our online store at www.fetcherbay.com, and read our press release below....

Update: 3 Years In!

Three years ago, The Retail Project was launched as a way to test new brands against a national audience. Fast forward to now, where we have successfully launched three growing brands and are currently developing more! Our first retail store, FelixChien.com, has expanded its...
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Slumbersome: Sleep Solutions That Work!

Check out the Slumbersome Online Store at www.slumbersome.com! Retail Project RI’s  latest brand, Slumbersome, joins Urbilis and Felix Chien as the third brand and online store! This non-pharmaceutical sleep aid company, launched in August of this year, aims to bring relief to the nearly...
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Update: One Year In

One year ago I stood in the lobby of the Bank of America (Superman Building, to most of us) and accepted one of the inaugural Rhode Island Innovation Fellowships.  The independent panel chosen by the Rhode Island Foundation to distribute this incredible fellowship funded...
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Urbilis: Form & Function for Your Modern Space

Urbilis provides indoor gardening products for consumers who love greenery, but live in urban areas with limited space. We wanted a brand that felt modern, and also introduced sculptural and natural elements that elicited feelings of surprise and satisfaction. In creating this brand, inspirational...

Felix Chien Brand Launched!

We are thrilled to announce the launch of our first brand, Felix Chien! The brand offers fashion-forward accessories and apparel for the chic pet and owner. Take a look at our online store at  www.felixchien.com, and read our press release below. October 23, 2012...
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San Francisco’s Innovative Retail Incubator

SQFT, featured recently in GOOD Magazine, is an innovative retail incubator that connects businesses with shared storefront space for specific needs. The unique model accommodates businesses that have certain hours, or online businesses that only need retail space for a few months out of...
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The NY Times and The Retail Project Agree!

A recent New York Times article discusses a growing trend:  brick and mortar retail stores that are heavily supported by online sales. The article highlights small businesses that successfully define a niche and market with a specific customer in mind. Jill Wenger, an entrepreneur...
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The Retail Project & The Rhode Island Innovation Fellowship

The Retail Project is thrilled to be one of the first recipients of the Rhode Island Innovation Fellowship. The fellowship, introduced last year by the Rhode Island Foundation, encourages creative Rhode Islanders to think big, take risks, and, in the words of the Foundation,...
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Two Brands, Two Months (Or Less!)

At The Retail Project, one of our goals to is to rapidly produce high-growth brands as efficiently as possible. This is evident in our first aggressive benchmark: to brand, create, and launch two retail stores in about two months. TRP launched four weeks ago,...